-
Brand strategy leveraged a single word to sum up the firm’s strengths.
-
Nemschoff customers + employees: the key stakeholders.
-
Brand theme brought to life at NeoCon 2008.
-
Collateral communicates what makes Nemschoff unique.
Nemschoff
Focused primarily on operations and manufacturing excellence, healthcare furniture leader Nemschoff was interested in using brand strategy to focus and align its leadership team while inspiring fresh marketing communications.
Launched at NeoCon 2008, the company’s exhibit design brought to life ‘RealWorld R+D’ – a differentiated position with several technical issues that spoke directly to the concerns of healthcare furniture specifiers.
Incite services included:
- Research
- Brand Strategy
- Collateral Design
- Exhibit Design
- Sales Training
- Print Advertising
Launched at NeoCon 2008, the company’s exhibit design brought to life ‘RealWorld R+D’ – a differentiated position with several technical issues that spoke directly to the concerns of healthcare furniture specifiers.
Incite services included:
- Research
- Brand Strategy
- Collateral Design
- Exhibit Design
- Sales Training
- Print Advertising